Click on each reason to learn how we are different from other jewelers.
Family owned for five generations in Portland
Family owned and operated for more than a century right here in the Portland area, LaRog’s offers a unique personal and exciting experience. We are proud to offer beautiful jewelry, low prices and unmatched customer service. This will never change at LaRogs!
Lowest prices on GIA certified diamonds
No other jeweler in the Northwest will beat our prices on loose diamonds. We specialize in certified diamonds graded by the industry standard bearer, Gemological Institute of America (GIA).
Expert custom designers and goldsmiths on the premises
LaRog’s has full time expert goldsmiths on the premises. If you want a dream design turned into reality or your precious item repaired, come to us at LaRogs!
Specializing in diamond engagement rings and wedding bands, our selection ranges from the traditional to contemporary and basic to ornate. Our buyers appreciate both the established manufacturers as well as creative up-and-coming designers.
Experienced sales associates
With an average term of employment more than 15 years throughout the company, our professional diamond and jewelry experts make the process educational and incredibly fun. At LaRogs we don’t believe in high pressure sales, just friendly and dedicated service to our valued customers.
Free no-small-print warranty
LaRog Brothers offers a “no-small-print” warranty at no cost. This includes warrantying the diamond against chips and cracks. Buy with total confidence, buy from LaRogs.